Marketing
Rory Sutherland: The Alchemist of Marketing
Engineers think humans are rational. We aren't. Rory Sutherland taught me that the spreadsheet can tell you the cost, but it can never tell you the value.
Marketing
Engineers think humans are rational. We aren't. Rory Sutherland taught me that the spreadsheet can tell you the cost, but it can never tell you the value.
Economy & Markets
Sarah Paine calls it a "heist." Rory Sutherland calls it an "efficiency trap." Both agree: The US tax code isn't just boring; it is eroding the strategic foundation of the West.
Artificial Intelligence
Most people walk around with 50 mental tabs open. They are exhausted, not because they are working hard, but because they are "holding" too much. AI has the same problem.
Leadership
Most analysts look at the news. Sarah Paine looks at the map. She explains why Russia is already a vassal state, why China is trapped, and why the West wins only if it remembers what made it rich.
Product Design
Apple Creator Studio just put Adobe on notice. But the real war is coming for Microsoft. By combining native apps with Google’s brain, Apple is building the "Office Killer."
Geopolitics & Defence
The removal of high-ranking military officials like Gen. Zhang Youxia signals a significant shift in Beijing. It prioritizes internal alignment over continuity, creating a period of uncertainty.
Personal
It seems counter-intuitive, but a warmer planet doesn't mean the end of snow. It means the beginning of supercharged storms. Here is the physics behind the paradox.
Economy & Markets
The middle class is collapsing. Brands are rushing to the top or the bottom. The "Hourglass Economy" is profitable, but it’s a ticking time bomb.
Artificial Intelligence
Making one cool image with AI is easy. Building a coherent 360-degree campaign that follows brand guidelines is hard. Pomelli is the "Brand Guardrails" agent that finally solves the consistency problem.
Google Tasks has been the "ugly duckling" of Workspace for years. But with Gemini, it’s transforming from a simple checklist into an autonomous workflow engine that should terrify Asana.
Economy & Markets
We thought crypto was here to destroy the fiat system. It turns out, stablecoins are the only thing creating enough demand for US Treasuries to keep the system alive.
Economy & Markets
Kalshi and Polymarket broke the ground. But Robinhood and Coinbase will scale the village. The revolution isn't prediction; it's leverage.